All Guitars

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A simple bit of fun. A colleague set up a website promoting product feeds for guitars and needed the website’s branding to reflect the product and market. The obvious choice was to create a look that took it’s cues from the classic guitar brands. A little bit of Fender® DNA can go a long way. Simple and fun.

To accompany the All Guitars site branding we created a stand alone mark that could be used across the site and all of its social media accounts. The mark was based on a classic plectrum, that most ubiquitous of guitar equipment. Beautiful in its simplicity and highly recognisable.

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